CLEMSON — Clemson University, in partnership with JMI Sports and Clemson Sports & Campus Marketing, has begun installing and implementing the first phase of the Campus Digital Network, a system of visual displays containing information for campus constituents. This comprehensive communications platform is designed to enhance the Clemson experience.
The network launched in late August with eight digital displays on the exterior of Memorial Stadium, which was followed by the installation of additional boards in Brackett Hall, the Hendrix Student Center, Fresh Food Company at McAlister Hall and on the Library Bridge. In addition, a new freestanding LED digital display is currently being installed at the corner of Perimeter and East Beach roads and the first interactive kiosk is scheduled for installation at the Academic Success Center.
Ten additional boards and interactive kiosks will be installed in other locations across campus throughout the next calendar year. Eventually, the network is scheduled to include more than 28 video boards and interactive screens around campus.
The University is working alongside Clemson Sports & Campus Marketing, a division of JMI Sports, to develop the integrated network of digital signage to provide valuable information to Clemson’s students, faculty, staff and campus visitors, including real-time messaging of campus news, information and safety information and added value to corporate sponsors through digital advertising opportunities.
“JMI Sports and Clemson worked tirelessly on the planning and implementation of the Campus Digital Network,” said Erik Judson, JMI Sports chief executive officer. “Given how groundbreaking this project will be for a college campus, we wanted to make sure we got it right. We are thrilled to see this innovative concept become a reality as we continue searching for ways to revolutionize campus communications and sponsorship opportunities at Clemson.”
JMI Sports’ Clemson Sports & Campus Marketing team works as an extension of the University and Clemson Athletics to expand partnerships with corporate sponsors and enhance multimedia platforms. The new network and associated operating expenses will be paid for by JMI Sports.
“One of the primary factors in our decision to partner with Clemson Sports & Campus Marketing was their innovative approach to marketing, and central to that was the proposed Campus Digital Network,” said Mike Nebesky, director of procurement and business services at Clemson. “Clemson strives to be a leader in higher education in this area and we truly believe the Campus Digital Network will be a game-changer in how we communicate and interact with the Clemson family.”
Network content will be run through a partnership between Clemson Sports & Campus Marketing and Clemson’s Athletics and University Relations departments. Those interested in sponsorship opportunities should contact Nicole Metzger with Clemson Sports & Campus Marketing. Campus constituents interested in utilizing the boards should contact Lorena Gomez in University Relations.
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